The magnitude of Xbox Live established, Tarrand moves on to Wordament specifics. It’s also very social – millions of users instant message and chat with each other daily. Subscribers spend 70 hours per month on average (2.5 hours a day), making Xbox Live the most highly engaged gaming community in the world. He touts the total number of hours spent on Live by users worldwide as increasing by 30 percent per year. Tarrand then goes on to describe DiscoPigeon, the young overachiever, I mean winner, of the Wordament tournament that took place in the Bellevue, WA Microsoft store back in April.Īlex proceeds to introduce Xbox Live to the audience. Alex summed it up nicely as “a worldwide tournament that’s hosted again and again every three minutes." We’ll leave it at that for now check out our review for a more detailed analysis. Now we’ll run down the key points delivered during the panel, which naturally started off with an explanation of Wordament itself. Check it out after the break.Īlex Tarrand, Senior Product Planner at Microsoft delivered the presentation entitled ‘Live Enable Your Game: Wordament Case Study.' Alex is a mobile advertising specialist, who has worked for Disney Interactive, Electronic Arts, and Microsoft on casual and freemium games. Windows Phone Central has the full presentation video to share, plus a detailed summary and anaylsis. We all know Xbox Live has helped Wordament become more popular, but the specific benefits and results of the switch are extremely encouraging and could have wide-ranging effects on future Windows Phone games. Microsoft themselves didn’t have as much of a presence at Casual Connect Seattle this year as we would’ve liked, but they did stage a fascinating presentation on the effects that switching to Xbox Live has had on popular free word game Wordament.
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